A woman wearing a blue shirt and blue stripe vest

Madly Sweetly

Sister brand to Loobies Story, Madly Sweetly is a New Zealand-designed fashion label creating feminine, contemporary pieces with a focus on effortless style and beautiful details.

Designed for modern women, each collection blends comfort, confidence, and timeless elegance.

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Madly Sweetly Tactical Jogger | Khaki
$279.90 $169.00
Nova Dress | Black
$299.50 $149.90
Nova Dress | Pine
$299.50 $149.90
Tetris Jacket | Khaki
$399.50 $199.50
Madly Sweetly Polaris Pant | Sage
$249.90
Madly Sweetly Polaris Pant | Bronze
$249.90
Madly Sweetly Dusk Jean | Dark Wash
$279.90 $169.00
Madly Sweetly Circuit Sweater | Sky
$279.90 $169.00
Madly Sweetly College Vest | Navy/Blue Stripe
$249.90 $125.00
Madly Sweetly Morse Blouse | Black
$269.90 $135.00
Madly Sweetly Morse Blouse | Winter White
$269.90 $135.00
Madly Sweetly Cipher Skirt | Black
$249.90 $125.00
Madly Sweetly Cipher Skirt | Cocoa
$249.90 $125.00
Madly Sweetly Cipher Pant | Stone
$299.50 $149.90
Madly Sweetly Everywear Drawstring Sweater | Cream
$279.90 $139.90